Sell More Books with
Done-For-You Meta Ads
Built for Amazon Sales
Professional Facebook & Instagram Ads for Authors, Self-Publishers & Small Publishers
Meta’s Andromeda algorithm rewards strong creatives & clean structure.
Amazon’s A10 algorithm rewards buyer intent and conversion signals.
We connect the two—building demand on Facebook/Instagram and turning it into measurable book sales on Amazon.
Proven Results Across European Markets
We don’t run generic ads. We build Meta campaigns specifically designed to support book sales—and it shows.
Recent highlights from our campaigns:
🇮🇹 Italy
La Leggenda di Enyador
— Mira Valentin
Kindle Store Rank: #333
🥇 #1 Epic Fantasy
(eBook category)
🇩🇪 Germany
Fatemarked
— David Estes
Kindle Store Rank: #1,261
🥇 #1 Arthurian Fantasy
🇩🇪 Germany
Die Feuerprophezeiung
— Alicia Rades & Megan Linski
Kindle Store Rank: #462
🔝 Top 10 Fantasy (#9)
🇮🇹 Italy
La Casa dei Limoni
— Stefanie Gerstenberger
Kindle Store Rank: #34
🥇 #1 Contemporary Women’s Fiction
Most Authors Don’t Need “More Ads.”
They Need the Right System.
Boosting posts is easy—but it rarely leads to repeated sales and sustainable growth.
Profitable Meta ads for books require:
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clean campaign structure
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constant creative testing
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disciplined optimization
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and reporting you can actually use
PublishMe runs Meta ads specifically for books, so you can focus on writing while we grow your readership—and your sales.
We’ll look at your goals and tell you honestly whether this approach makes sense for your books.
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What’s Included
Done-For-You Meta Ads for Books
Ad copy & creative production
We create all primary text, headlines, and visual assets (static + carousel + variations).
Full campaign setup (based on your daily budget)
Clean account structure: we align all prospecting, retargeting, and testing campaigns to your goals.
Bi-monthly performance reviews & optimizations
Twice per month we adjust targeting, creatives, placements, and budgets.
Monthly performance report (shared Excel file)
At the start of each month, you receive a clear report with key metrics in a shared spreadsheet.
Monthly review & planning call
Once a month we walk through results and agree on next steps. (In the first months, this is done verbally to establish a smooth workflow.)
Advanced options available below
Meta Ads Management for Books
Starting at $120 / month (management fee)
Ad spend is paid directly by the author.
Campaigns naturally grow in complexity as performance data accumulates. We scale responsibly and collaboratively, based on results and goals.
Starter
1 Ad Set / up to 2 Subsets
$120 / month
Best for
Getting started with Meta ads and validating a single title or series.
Focus
Foundational testing & stable performance
Includes
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Campaign setup & ongoing management
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Ad copy & creatives
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Core audience & creative testing
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Optimization twice per month
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Monthly report + strategy call
Growth
3 Ad Sets / up to 6 Subsets
$315 / month
Best for
Structured testing and identifying scalable winners.
Focus
Faster learning through parallel testing
Includes
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Everything in Starter, plus
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Simultaneous testing across multiple audiences & creatives
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Expanded campaign structure for clearer performance signals
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More frequent optimization cycles
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Data-driven recommendations for scaling
Pro
4 Ad Sets / up to 8 Subsets
$405 / month
Best for
Consistent scaling based on validated performance.
Focus
Performance-driven scaling & faster iteration
Includes
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Everything in Growth, plus
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Accelerated testing and optimization cycles
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Deeper performance analysis across campaigns
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Active scaling of winning audiences and creatives
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Ongoing refinement of campaign structure
Advanced
5 Ad Sets / up to 10 Subsets
$460 / month
Best for
Maximizing performance across multiple titles or series.
Focus
Continuous optimization & strategic campaign steering
Includes
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Everything in Pro, plus
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High-velocity testing and iteration
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Prioritized optimization and decision-making
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Strategic oversight across campaigns
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Continuous performance refinement at scale
Optional Add-ons
Amazon Attribution · Cross-platform tracking (Meta → Amazon) · Funnel strategy
This is for you if:
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You don’t have the time or know-how to manage Meta ads properly
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You want structure, testing, and clarity—not guesswork
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You’re interested in long-term, sustainable growth
This may not be for you if:
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You’re looking for “overnight bestseller” promises
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You want one-off launches with no iteration
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You’re not open to testing and optimization
Our Advanced services are designed for authors and publishers who want deeper insight, cleaner data, and stronger long-term optimization. All advanced elements are optional.
Includes:
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Creative testing framework using flexible ads and structured iterations
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Format mix optimized for books (carousel, static, retargeting)
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Amazon Attribution for Amazon-side evaluation
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Meta Pixel & Conversion API (CAPI) when ads run to a client’s website
👉 We introduce advanced elements when they make sense for your setup and goals.
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How It Works
Step 1
Strategy & Assets (Week 1)
Genre, blurb angle, offer, and creative direction. We align on budget, goals, and timeline.
Step 2
Build & Launch (Week 1–2)
Campaign structure goes live with initial ad sets and a clear naming structure.
Step 3
Optimize
(Weeks 2–8)
We test creative angles, audiences, and placements—then scale what works.
Step 4
Scale & Stabilize (Month 3+)
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What Our Authors Say
"I can only say that it was a wonderful idea to entrust the marketing of the Italian translation of my book to Michail and his team!
The collaboration was very reliable, very committed, and very transparent from day one."
Stefanie Gerstenberger
"Working with PublishMe on the German versions of my series has been a fantastic experience."
David Estes
"Highly committed, reliable, and transparent in every aspect."
Kristina Valentin